TNT Pulling Record Ratings for NBA Playoffs

As the NBA playoffs enter the conference finals, Multichannel News reports viewership on TNT is on pace to make the 2011 postseason the most-watched and highest-rated in cable history. TNT’s exclusive coverage of the Eastern Conference finals begins Sunday evening when the Miami Heat meet the Chicago Bulls.

ESPN and ABC are sharing coverage of the Western Conference semifinals and finals. Semifinals game six between Oklahoma City and Memphis airs tonight on ESPN.