Disney Channel’s New Pre-K Format Starts Today

Disney Channel is giving its daily, multi-hour block of preschool programming a makeover, beginning with a name change. Today, “Playhouse Disney” became “Disney Junior.” With the new name comes a new emphasis on social values, a departure from the traditional, basic-education format to which young viewers and their parents might be accustomed.

A Los Angeles Times article explores Disney’s reasons for the change. The complete programming lineup can be seen on the Disney Junior page of the Disney Channel website.